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Category: Tech Trends

Best Ways to Quickly Compress a Video File

Video files are notoriously large. Now with HD and 4K… whoa! If you’re editing your home movies on your computer, you’ll quickly realize your final masterpiece is going to need some squeezing before you can share it. Here’s how…

If you happen to find yourself hyperventilating while trying to compress a video file, this post should offer you a shortcut to the finish line. The key word in today’s title is quickly. To be clear… For those of you who practice the craft at the professional level, I guarantee you know more about this task than I do, and I’ll let you lead the way on what is actually ‘best.’

This space is reserved for everyone else on planet Earth who may have shot or edited a family video into an extraordinarily-large file. And then you need to magically shrink the size to email the file or post it somewhere online.

And, I’ll be working in an Apple ecosystem on my 2017 iMac.

Still here?
All right then.
After that rather lengthy disclaimer, let’s begin…

It Was a Dark and Stormy Night…of Editing
The universe of video file compression can be unpredictable and sometimes stormy. It’s a place where even pros can encounter stiff winds. It’s also something of an art form that I guarantee you don’t want to explore if you don’t have to.

So, here are a few simple solutions to easily chop down your video file size…

Final Cut Pro X
If you want access to a more advanced editing tool, you’ll want to invest in Apple’s Final Cut Pro X, which costs $299.99. Sure, that’s a hefty investment, but a fraction of the cost of what Pro editing software used to run.
(Professional editors – Please hold your boos about FCPX.
Hey, you’re not even supposed to be here!)

Final Cut Pro X also offers you some decent file compression choices when it’s time to export your video. Here’s how to find them:

  • First go to ‘File’
  • Then ‘Share’
  • And ‘Master File’

Then select your Video Codec:

  • ‘H.264 for Faster Encoding’ or ‘H.264 for Better Quality’
    (‘Faster’ usually creates a smaller file.)

Then, select ‘Computer’ under ‘Format’
And choose your resolution:

  • 1920 x 1080
  • 1280 x 720
  • 960 x 540
  • 854 x 480

Of course, the smaller the resolution, the smaller the resulting file size.

If you want to shrink it more, I think you’re out of luck.
Unless…

Apple Compressor
…Unless you also buy Compressor, Apple’s separate file-compressing software.

This is FCPX’s companion ($49.99) that’s designed to create just about any size or flavor of video file you’ll ever think of.
(Plus, it can create multiple versions as one job.)

You can bring the resolution down to whatever you want.
(With some practice)
Plus, you’ll quickly see there’s a prebaked option that creates a wicked-small file.
(428 x 240)

Compressor is probably more than you need, but for fifty bucks, you’ll never complain about this topic again.

The Cost for Getting It Done ‘the Right Way’
So, for a total of $350, you’re set to edit, encode and compress like a professional.
(Sure, there are pros out there who walked away from Final Cut Pro platform after the 2011 FCPX redesign made it unrecognizable to long-time fans of FCP7. But others made the transition and have been satisfied with the ongoing free upgrades FCPX has received over the years.)

But you need not worry about this particular controversy as FCPX is plenty powerful for all of your personal editing/compression needs.
(It is for me!)

I should also mention that if you’re spending some money, there are great non-Apple options out there to consider like Adobe Premiere Pro CC and Adobe Media Encoder CC.

But what if you’d really prefer not to invest any money at all to get the job done?
Are there free options?
There are sure are!
(Though you won’t have as much flexibility.)

QuickTime Player
You can shrink your video file in the QuickTime Player application just by creating a new version with different settings:

  • Go to ‘File’
  • Then, ‘Export’
  • And click on ‘480P’
    (That’s the smallest file size option. It actually squeezed a test MOV file for me down to 640 x 360.)

iMovie
Using Apple’s iMovie editing software is another great choice.
Once you get your video file into the program-

  • Go to ‘File’
  • ‘Share’
  • ‘Resolution 540p 60’
  • ‘Quality: Low’
  • ‘Compress: Faster’

iMovie was able to create a smaller file size than QuickTime by automatically reducing the data rate.
(Yes, that’s another variable. No, don’t ask.)

And iMovie was also able to beat QuickTime at the compression game while still keeping the frame size a little larger.
(It’s really nice when your friends and family don’t need a magnifying glass to watch one of your videos.)

Getting the Job Done for Free
So, if you have to choose between QuickTime and iMovie as the free applications that Apple gives you, iMovie is the better choice.

That said, QuickTime is the easier choice.
(Unless you’ve already been editing your video in iMovie.)

Tech Inner Peace
If you’re beginning to get the feeling that there are no truly ‘simple’ solutions in the video editing and compression world, congratulations… You’ve begun your journey to knowing what you’re talking about.

But the really good news is you don’t have to feel like an amateur either when playing in this pond of complexity.

If you want to spend some money to get the job done… good choice.
If you want to MacGyver the solution for free, Apple gives you tools for that too.

And if you’ve got some other ideas to offer, do share!
…Like creating and sharing an animated GIF from your video.

Hold your applause.
Applause

All right, don’t.

Don’t Ask My Mommy. Ask Google.

How are you supposed to survive in a computerized world? If you’re a seven year old, ask a computer… of course! If this gives you a little agita as an adult human being in the real world, you might want to read on…

So, my wife and I were visiting another family’s house to pick up our seven-year-old son from his play date the other day. The adults were chatting a bit before the handover as the kids wrapped up their activity, which happened to be playing Minecraft, a popular videogame where you create your own worlds.

Then I noticed the kids ran into some kind of challenge in the game, and this is what I overheard…

Human child #1:
“How do you build the portal to the End in Minecraft?”

Human child #2:
“I don’t think my mommy knows how to do that…”

Human child #1:
“Don’t ask my mommy. Ask Google Home. Maybe… Siri.”
(They didn’t have an Alexa in this particular home. But I don’t want to leave Amazon out of the conversation.)

A.I. Always has an Answer
All right. Let’s pause right there to discuss the significance of this interchange. A couple of seven-year old-boys have decided to bypass their parents (moms) and go right to today’s A.I. to solve their problem.

Hey, it’s not like I don’t Google questions all of the time at my computer, but I was a little shocked at how flesh and blood parents were suddenly and completely eliminated from the equation.

Now granted, in this particular situation, these adults wouldn’t have known how to get to the ‘End.’ So, you’ve got to give the kids some points for their instincts.
(That night, after Googling ‘the End,’ I learned that it’s the third and final dimension in Minecraft.)

Okay… the kids were trying to figure out a shortcut to the end of the game.
(Is that cheating? Or is it simply being innovative… like beating the Kobayashi Maru test?)

Anyway…

Google Home couldn’t articulate a useful answer, but the young hackers-in-training got some traction with Siri on the resident iPad. Siri opened up a wikiHow page for them, which held some key details.

Apparently, getting to the End requires you first to go to the Nether.
(I have no idea what I’m talking about.)

The Lesson of the Journey
Guess what… their little online research project worked! The wikiHow page contained instructions on how to build a portal to the Nether, which the kids promptly executed.

I heard… “OMG… we’re going to the End! This is so great!!”

For the record, their progress halted at the Nether. The map to the End remained out of reach. But my son was super excited by the prospect that they were moving in the right direction.
(He really loves exploring this vast digital world. He also enjoys reading Minecraft adventures in physical books and looking through how-to-build Minecraft books.)

Discounted Daddy
To be honest, I felt a little schadenfreude to observe their quest for the End not end in total success.

Because as a parent of a seven year old, I thought Daddy was still perceived as all knowing. Did you notice that neither boy even mentioned his father during the tech query?

No… I didn’t have the answer. And I don’t think the other daddy would have had it either… without Googling a bit.
(That said, he’s very much at home with his tech.)

And no… this is not a gender thing about why the kids bypassed their daddies.
It’s a species thing about why the human adults were circumvented to quickly get to preferred artificial intelligence.

And that seven year olds already expects today’s A.I. to be able to correctly answer any question.

What’s the Truth?
Okay, Daddy…
I suddenly realize this is going to require some immediate focus as a parent.

Because even though yes… there’s an answer to any question you pose to a search engine, there’s actually a thousand answers, if not more.

As an adult, it’s your job to figure out the ‘truth’ on any number of topics.
(And that’s harder today than ever.)

And that’s going to remain an ongoing challenge for every human for the foreseeable future.

For an elementary school-aged child who can now simply project a question into a room, and an A.I. enabled speaker immediately responds, that’s a resource that really needs some adult-level perspective.

Otherwise we won’t have to wait until advanced artificial intelligence or the singularity arrives for humans to hand over all of the keys to knowledge and independent understanding.

Wow.
I’ve got some work to do.

Daddy (human) is on it.

CrashPlan is Breaking Up with Me

If you prefer the occasional peace of mind as the ‘IT Guy’ at home, well… guess what? Here’s another reason why you might not get that anytime soon. If you’re a CrashPlan customer, you’ve got some work to do…

I’m crushed.

CrashPlan for Home has been wonderful as a Cloud backup solution at home for disaster recovery. We’ve had a great relationship for the past five years. The cost was $60/year for my iMac for unlimited backup. It was pretty much… set it and forget it.

Done.

But recently, I received a little email from Code42’s CrashPlan service. In fact, we were done. CrashPlan is breaking up with me!

The email explained that over the next 18 months, Code42 will exit the consumer market for online backup. Instead, Code42 will focus on its “enterprise and small business segments.”

But I’m only getting three months, because my renewal is coming due.
(Customers get an additional two free months to help with their ‘transition.’)

I guess it was good while it lasted.
(sniff)

So, what are the options?
Whatever, I do, I’m still looking for a long-term relationship.
(I know, I’ve already been burned once. But, you can dream, right?)

CrashPlan for Small Business
As a current CrashPlan customer, I can migrate to the CrashPlan for Small Business plan.
That’s $10 per device each month for 5TB of storage.
So, $120/year for my iMac.
(Double what I was paying)

But, CrashPlan is offering me 75% off for the next 12 months.
That makes it only $30 for the first year.
(Half what I was paying)

Not bad… but remember, I’m looking at the long-term costs.
And I’m not longer getting ‘unlimited’ backup anymore.
Hmmm… That’s okay.
5TB is plenty.

Bottom line: CrashPlan will cost me twice as much moving forward.
(The first-year discount aside)

The Carbonite Choice
Code42 has struck a deal with Carbonite as CrashPlan’s ‘exclusive partner for home users’ with a 50% discount when switching over to Carbonite.
(How ironic that they were competitors once upon a time.)

When I clicked on the link in my Code42 email, I was sent to the following Carbonite offer:

Carbonite Core
It’s for unlimited computers. (Nice!)
With only 250GB of backup (What?!)
And costs 134.99/year (50% off the $269.00 price)
I don’t know if this discount holds after the first year.

You can purchase additional storage in chunks of 100GB
$79.99/100GB (20% off $99.99)

Whoa! This is way more expensive.
Plus, I’m only starting with 250GB? That’s a deal breaker right there!
The ‘unlimited computers’ piece is cool, but there’s not enough storage in the plan to make it worthwhile.

Why is Carbonite in the mix at all? I must be missing something…

Carbonite for Home
So, I went back to Carbonite’s website to look around as a ‘new customer.’

What I found was confusing…
Just showing up as a new customer and not attached to all of my CrashPlan baggage, I found an alternate Carbonite universe…

It’s called Carbonite for Home. And in this universe, you get unlimited backup for one computer in three flavors:

  • Basic for $59.99/year
  • Plus for $74.99/year (on sale from $99.99)
  • Prime for $149.99/year

The differences have to do with the features.
Plus provides external hard drive backup and automatic video backup.
Prime includes a courier recovery service.

The Plus plan seems like it would be the best option for me with its flexibility on including external drives.

Something’s Not Right
If you’re shopping for price, just showing up as a new Carbonite customer gives you the best deal.

But I was still confused why Code42 was giving me such a bum ride with Carbonite.
The Core plan really stinks.

Then, I ran across this TidBITS! article, which mentioned that CrashPlan ‘family’ users were only being offered a discount off of Carbonite’s business plan (Core) as opposed to Carbonite’s ‘Home’ plans.

Did that mean I had a family plan?
No… I checked.

So, was I being offered the wrong discount?

If so, then Carbonite for Home would be an even better deal.
(Assuming the 50% discount held more than the first year)

Looks like I’d have to reach out to Carbonite to investigate.

Rebound Options
So, the way I see it, I’ve got three choices….

  1. Stick with CrashPlan and pay double. ($120/year)
    But remember, “The devil you know…”
    (And only get 5TB vs unlimited… which is actually fine with me.)
  2. Move to Carbonite Plus and pay $75/year.
    (Or try to convince Carbonite to give me the 50% discount off of this plan as a CrashPlan reject)
  3. Start all over and look around for another choice.
    As it turns out, Joe Kissell from The Wirecutter doesn’t like Carbonite for Macs.
    He prefers Backblaze for an Apple ecosystem.
    And Backblaze only costs $50/year.
    (Here’s Backblaze’s invitation to CrashPlan customers.)

Back in the Game
Wow…I thought I was done with all of this.
Guess not.

I’ve got a little time before my CrashPlan breakup is official, and I need to pull the trigger on another choice.

Any relationship advice out there for Cloud backup at home?