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Tag: Lifetouch

How to Decide which Lifetouch School Picture Package is Best for You

Buying School Picture Day photos doesn’t have to feel complicated. Here’s how I determined what to order…

Our son is in fifth grade, and I’ve been faithfully ordering Lifetouch School Picture Day photos for years. Each time, I pledge to only buy what I really need. Invariably, I realize there are compromises to be made that have necessarily increased the price point. This year is no different. But this time, I think I got it right.

At the end of the day, all I really want is a digital file of my boy’s school portrait. I can then print additional photos at home. I don’t need Lifetouch’s more expensive prints. (Although I do understand that’s the foundation of its business model.)

Also, the photo’s background needs to reflect that this is a school photo and display my son’s elementary school grade. Otherwise, it’s really just another generic posed photo which holds little value for me. The photo has to clearly be his school photo. (I’ve got plenty others.)

If you have a similar perspective, here are my suggestions on how to get the best deal when ordering your Lifetouch photos (assuming there’s still a school picture day scheduled in your neck of the woods during this year so affected by COVID-19).

Order the Basic Package
I really don’t want all of the extra prints that are part of the more expensive packages. (A few prints are just fine.)

I’m looking for the one digital file with the correct background. (And my son’s class photo would be nice too.)

The good news is the Basic Package gives you:

  • 1 8×10
  • 2 5×7
  • the class picture (size unknown)
  • and the digital file! (available as a download via Shutterfly)

All that costs $14.99.
(That’s a much better price point than the forty bucks I’ve been spending in previous years.)

BUT…

You only get access to the generic background with the Basic Package.

Then, Add to the Basic Package
There is a workaround, but it’s an analog solution…
(shudder)

You can add on an extra printed photo to your package and then choose the background you really want for that additional print.

The next step is to simply digitize this physical photo when it shows up. (Scan it or take a picture of the picture.)

Then, you’ve finally got what you wanted in the first place. No, your digital copy won’t look as perfect as the original photo file, but if you order an 8×10, your scanned version should be fine for most uses.

And the price for that extra 8×10?

  • $14.99

So add that to the original $14.99 Basic Package for a new new total of $29.98 (plus tax).

Consider the Plus Package
If you don’t want to go through the trouble of MacGyvering your purchase to save money, your next choice is to go with the Plus Package for $44.99. That officially unlocks the option to choose your own background(s), and it also provides a whole lot more prints that you may or may not want. (In this smartphone age, does anyone even use 2×3 wallet photos anymore?)
Here’s what you get:

  • 1 -8×10
  • 4 -5×7
  • 2- 3×5
  • 8 -2×3 Wallets
  • the class picture
  • and the digital images via Shutterfly

Plus, you get the name and grade on all prints and basic retouching.
(I’d already have the grade as part of the background. As for the photo-retouching… I think that’s unnecessary for kids.)

Barrett’s 2020 Lifetouch School Picture Day Purchase
There are a couple of other packages that offer additional combinations of physical prints, but that didn’t move the needle for me.

I kept my focus on Basic vs. Plus. And it boiled down to this:

  • Spend $15 more for the Plus Package to easily choose your photo backgrounds (and get more prints)
  • Or keep it ‘Basic’ and order the extra 8×10 print with the right background. And then scan that print.

I took a look at my past purchases, and I’ve always gone Plus.

But I have a confession to make. I have a cabinet at home filled with photos that have yet to find a final destination (album or frame). In it, there’s a folder containing years of Lifetouch prints I’ve never used. There were just too many. It’s a painful reminder that I never needed all of those photos in the Plus plans.

Sure, spending a little more for the Plus Package provides all of the ordering flexibility you’ll want. But if you don’t use what you buy, that’s not good value.

So, I decided to keep it basic this year:

  • The Basic Plan for $14.99
  • Plus the extra 8×10 print for another $14.99 with the background that says 5th Grade

Click.

Buy What You Need
Future Barrett might laugh at me for going through all of this effort to save $15. But Future Barrett might also nod approvingly at my ability to finally get the equation right for my actual needs.

I think that’s called progress.

The Best Way to Order Lifetouch Photos after Picture Day

Take it from a parent who has done this four times already… you’ve got to keep it simple when approaching your Lifetouch photo order. And it all boils down to one important detail…

It’s that time of year again at my son’s elementary school… Picture Day. Lifetouch photographers arrived to take individual photo portraits of all of the students. And of course, I’m one of the parents who’s always guaranteed to buy a picture package. I’m not exactly sure why it feels so important… why I need my son’s official fourth-grade photo. It’s not like I don’t have any pictures of him. Heck, I’ve even got a cool collection of pics I snapped as he walked into his first day at school this year. Couldn’t one of those be his fourth-grade picture? Apparently not.

I think I still suffer from a 19th-century belief-system that a posed and sometimes awkward-looking photograph is the official way to visually document a family’s history. And I’m not alone. But today, we don’t really need a professional photographer to take a simple shot of our children in front of a green screen. We’ve got skills, right? Even a smartphone could get the job done. In fact, why couldn’t kids simply take selfies of themselves on school picture day? It would be fun, easy and essentially free.

I know I might get a few nasty letters from angry parents and Lifetouch (now owned by Shutterfly) even for suggesting this radical idea. But if I could put on my futurist hat for a moment…. I wonder how solid the annual school photo business model will be in a few decades when today’s kids grow up and become elementary school parents.

But I’m getting ahead of myself…

So Many Hurdles
It’s still today, and I’ve again got some Lifetouch photo-ordering decisions to make. I’ve gone through this exercise for the past four years… As simple as the photo-package choices appear, every year it’s still a relatively complicated online purchasing process to figure out exactly what you’re getting. And it’s expensive.

The truth is, all I really want is the one digital file of my son’s photo. I can handle the rest. But that’s not a business model for any kind of profit… so the digital file is never something you can purchase just by itself.

So, I inevitably select a more expensive photo package than I need, and I’ve tried to maximize the value of my orders by choosing different backgrounds for as many of the physical photos I end up getting.

And I’ve done all of this without the benefit of seeing my son’s actual portrait ahead of time. (This blind-selection process is also a business model that really shouldn’t stand the test of time.)

And now, as I go through all of this again for a fifth round, I’ve had a parental epiphany… I’ve realize I’ve been looking at this all wrong!

Let the Background Tell the Story
I thought I was being clever by ordering lots of different digital backgrounds in my photo package. In fact, that detail is entirely irrelevant. You’ve got only one image of your kid to work with. One background is all you really need, because different backgrounds really can’t obscure the reality that it’s still the same picture!

And the other mind-bending reality I’ve finally figured out is the image of my kid is mostly irrelevant. As long as he looks okay and isn’t mid-blink, that’s not the central element of the photograph. This picture isn’t really about him…

I’ve realized the most important part of my son’s school portrait is the ‘when!’ It’s his ‘fourth grade’ photo.

And to reflect that, this year I’ve chosen the digital background that says…
“4th Grade.”
That’s it. That’s the piece that matters most.

Maybe you’ll prefer the background which displays the year. I think that’s okay too. But in future years, you’ll later need to do the math about which grade that was.

Future-Proofing
For me, all that matters is the digital background choice that displays the school grade. That’s the whole point of the picture.

And that also gives the photo some long-term value. Otherwise, it becomes just another one of thousands of photos that will briefly cycle through your consciousness or social media stream.

Finding the Joy of Simplicity
So suddenly, this whole Lifetouch ordering exercise is so simple. Just choose the background with your kid’s grade. Everything else is like buying the extra undercoating on a new car.
(They don’t really do that anymore, but you get my point.)

Try not to buy a bigger and more expensive package than you need, and please don’t forget to select a package that gives you access to your digital file via Shutterfly.

Pencils down.
It’s time for juice and cookies…

Best Lifetouch School Portrait Looks for 2018

If ordering your Lifetouch school photos feels a bit like the complexities of AP calculus, then I’ve got a few shortcuts to the best Portrait Looks…

It’s Picture Day! Your child is having his or her photo taken by Lifetouch at school. Congratulations. Now, it’s time to order your pictures. Are you overwhelmed with all of your Lifetouch photo choices? Well, join the party…

Last year, I rolled up my sleeves and tried to figure out which photo package was the best one to go with. If you’re interested, here’s my exceptionally detailed book report on the subject.

If you’d prefer to read the CliffsNotes version…
…Then, I say you should go with the Premium Package for $49.

You get:

  • Twelve 2×3
  • Four 3×5
  • Four 5×7
  • Two 8×10
  • One 8×10 Calendar
  • One 8×10 Class Picture
  • And the Portrait CD

No, you’re probably not going to be able to hand out all twelve of those 2×3” wallet photos, but you’ll get less value with the less expensive packages. Plus, none of the cheaper packages include the Portrait CD with all of your digital photo files. And for me, that’s the most important item!

In this digital age when thousands of pictures can be taken of your little darlings for free using your own tech, It does feel a little crazy to be spending this much money for one picture. But granted, it’s a ‘professional’ shot, and yes, you’re paying for some photo paper stock.

So let’s move on and figure out how to make the most of what you’re getting…

Choose a Variety of Portrait Looks
I think the hidden trick to the ordering process is to pick as many different backgrounds (Portrait Looks) as you can. It’s easy to do that by selecting a different background in each of the photo sizes. And then… they all show up on the Portrait CD!

So that’s where you’re getting additional value, because suddenly you’ve got eight different photos on the CD. Granted, they’re all using the same shot, but they feel different with the variety of all the digitally inserted backgrounds.

Now, you’ve got a wide range of choices when you want to print any additional pics yourself…

The other important detail to keep in mind is some of the Portrait Looks use a wider version of your child’s photo and others use a cropped version. I think it’s nice to include both.

You Can’t Copy Last Year’s Choices!
Since I did my exhaustive research on this last year, I figured I would just copy my choices and be quickly done with the ordering process this time. But guess what…?

They changed the numbering for the Photo Looks this year!
Argh!
(That’s worse than “my dog ate my homework!”)

So, I had to go through it all over again online at mylifetouch.com.
But that wasn’t necessarily a bad thing, because there’s been some evolution to my thinking on the best Portrait Looks…

Go with the School Backgrounds
I say the backgrounds for the Portrait Looks you choose should specifically reflect the fact that these are actually school photos. And you should include Photo Looks that reflect the year or grade. Generic-colored backgrounds are so… generic. They can be taken anywhere at any time.

Sure, a colored background doesn’t date as quickly, but then again… why would you really want someone to be looking at last year’s photo anyway?
(You know how I feel about sharing old pictures of your kid.)

Barrett’s 2018 Lifetouch Order

Here’s what I ordered in my Premium Package
to celebrate my son’s third-grade year.
Please feel free to copy my homework…


Eight 2×3 Wallets
Choose: Look #112 in ‘Pick Your Grade ‘
Blackboard with 3rd grade/Tight/Horizontal
(You need a tight shot of your child here, because these are so small.)

Four 2×3 Wallets
Choose: Look #78 in ‘Outdoor’
Edge of brick building/Sidewalk and tree/Tight/Vertical
(An outside shot is nice as long as it looks real!)

One 8×10
Choose: Look #140 in ‘Pick Your Grade’
Blackboard with 3rd grade/Wide/Horizontal
(This is the ‘money shot’ I like to frame at home. It says it all.)

The Other 8×10
Choose: Look #54 in ‘School Days’
Bookcase and window/Wide/Vertical
(Go with a vertical option, since the other 8×10 is horizontal.)

CD High and Low Resolution
Choose: Look #90 in ‘Special Edition’
Grey background/Wide/Vertical/2018/2019
(Go for a wide shot… that gives you the most flexibility in cropping.)

Four 3×5’s
Choose: Look #50 in ‘School Days’
Blackboard with year and apple/Tight/Horizontal
(Again, because it’s a small print.. go with a tight shot.)

Two 5×7’s
Choose: Look #1 in ‘Featured Looks’
Blue Background/Tight/Vertical
(Okay… for this one, I’m going with the classic blue background. You’ve got to have one, right?)

The Other Two 5×7’s
Choose: Look #67 in ‘School Days’
Classroom background with American flag and window/Wide/Vertical
(Go wider on this set.)

One 8×10 Calendar
They don’t give you a choice here. Please move on!

Pencils Down!
Phew! I hope that helped you get quickly through this complicated homework assignment. Enjoy your photos!

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